Rebranding a Local Favourite
Chocolate Origin is a small home-grown brand with big ambitions. They want to spread chocalatey joy not just in Singapore, but also across the region. To facilitate this next phase of their growth, Manic was tasked to create a new visual identity and suite of packaging that focus on creating a new retail experience for their customers. We paid special attention to enhancing the brand's gifting options with a new logo and colour palette that hint at the simple luxury of enjoying chocolate.